A brand that translates the Rio lifestyle, Aquamar began in 1986. The brand’s bet was on a business model with two pillars: product variety and luxurious layout. Thus, it created a democratic brand with a unique and unforgettable shopping experience. Conceptualization of all materials in the brand’s universe, such as Visual Identity, Promotional Material and Website, all created taking into account the strengths of the chest and the collection, such as colors and graphics and campaign photos.